Mad as a Hutter: The Rise and Rise of the Shepherd’s Hut

Trends often disappear almost as quickly as they have arrived, but it seems that nothing can dampen the rise of the humble shepherd’s hut.

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Origins of Shepherd’s Huts

As shepherd’s tended to their flocks during the day and watched over them in the night, humble shepherd’s huts offered their owners modest yet snug shelter from the elements. When sheep were moved from field to field it was easy to move the hut as well, making it a much relied upon construction.

Times have moved on and farming now looks very different today. Once loved huts were abandoned, destined only for the scrap heap however they are now experiencing a fully-fledged revival.

Modern Popularity

This article in The Telegraph was amongst the first pieces to document the hut’s meteoric rise to popularity back in early 2009. The appeal has endured, with the Evening Standard including a shepherd’s hut in their recent feature on creating extra space .

Adaptability

Their aesthetic appeal certainly is not difficult to see and if that weren’t enough, they are also adaptable to seemingly any requirement, with the ability to install electrics, fitted furniture and woodburning stoves. They can provide much-needed home office spaces for professionals, be the ultimate play space for children, become studios for aspiring artists, transform into a quirky addition to a bed and breakfast business, offer a quiet space to read outside in the garden and just about anything in between.

Whether they are newly constructed or lovingly restored, such as those offered by Cotswold Shepherds Huts http://www.cotswoldshepherdshuts.co.uk/ these huts have quickly become a must-have item for countryside living once again. In fact, you could even go so far as to argue that they are the beach huts of the countryside.

Nostalgic, sturdy and costing less than an extension with a fraction of the hassle to install, it is surely no surprise they are now as popular as they are. They can become a place to retreat to, a small space fully customised to fulfil a specific need in which to escape the hustle and bustle of everyday modernity. The positive impact this can have, even if just for a few short minutes, perhaps makes the humble shepherd’s hut the ultimate modern day investment.

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8 activity streams to drive customer loyalty

With so much competition in today’s marketplace, winning customer loyalty is increasingly difficult. To keep up with customers’ heightened demands, entrepreneurs need to keep sharpening their initiatives just to stay afloat.

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With so many people turning to social media to post reviews or comments at the speed of light, gaining customer satisfaction is crucial; in fact, it is so important that up to 95% of companies say it is their top strategic priority.

Eight ideas to help you succeed:

1. Your team is central to your company’s success; therefore, make sure that you employee top-notch candidates. All employees should share the company’s vision and its expectations, as every member of the team is part of the customer experience.

2. Provide continued mentoring and coaching for your team, Training does not end; instead, staff need to be continually updated and upskilled to ensure that their skills match and exceed those of your competitors.

3. Listen to your customers and interact with them regularly. With technology driving so much of today’s world, the art of real interaction is often glossed over. Not everyone shares the same view. Talking to customers is still the best way to identify their needs and respond accordingly.

4. Sell your unique qualities. Customer loyalty is built on idiosyncrasies – what is it that sets you apart from other companies? What is your USP?

5. Word of mouth spreads. Use recommendations or testimonials to boost your reputation.

6. Keep your customers at the heart of your business. Membership management systems can assist with the admin tasks; however, you should choose wisely to make sure the system can expand to include more sophisticated features as the business grows. Companies such as http://www.ofec.co.uk/membership-management-system-portfolio.aspx specialise in such systems and offer a wide variety of packages.

7. Incentives give reasons for customers to return time and again.

8. Keep your customers involved. Announcing new products or events can build excitement and expectations, keeping customers coming back for more.

Obtaining advice

Luckily, finding advice is easy; for example, School for Startups helps would-be entrepreneurs in the initial stages and the government publishes up-to-date advice and publications.

Increase your customer satisfaction and loyalty by implementing some or all of these ideas and by seeking advice where necessary. Good luck.

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