How Digital Signage Solutions can help even small businesses

You could be forgiven for thinking that Digital Signage Solutions only have a place in larger corporations, however this method of marketing and signage can help even the smallest of businesses. Here are some of the ways in which it can help:

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  • Attention grabbing – Digital signage helps to grab the attention of both current and prospective customers. It can be used to highlight any specific sales or offers that you currently have on in store, to highlight your menu choices and even to offer a way in which your customers can order items online, whilst they are in your physical store. It is important, when planning to install these systems, that you think about how they are going to be used, the best place to put them to ensure that you don’t block off any high traffic areas and what items you are going to advertise on them.
  • Data collection – when used in a clever way you can use these systems to collect customer data for your remarketing. This could be asking customers to sign up for your newsletter or loyalty scheme or offering them discount codes in return for their email addresses. Giving customers the option to do this in store means you can capture them whilst they are happy with the products they have bought and before they get home and forget all about it.
  • Improve waiting times – Digital displays and touch screens can help with your waiting times by allowing your customers to check out online rather than waiting in long lines at the tills. This is particularly useful if you want to offer more products online, compared to those that you have in your shop.

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  • Internal data – by using digital systems for sales you can have instant reporting for your stock and sales data which will in turn help you to identify those items and products that sell really well so that you can
  • Advertising opportunities – As well as using digital signage to promote your own products you can also sell advertising space to other businesses and add an extra revenue stream to your company. You can control how long these adverts remain on the systems and can sell out different packages depending on where on the screen they appear.

There are many other ways in which these systems can be used including to promote and display videos.

Five tips to better control our cash flow and not die trying

All companies, regardless of their size and their sector of activity, must have controlled a series of key variables for the proper management of their business. Among them, it is worth highlighting those that have to do with the liquidity of the company , a fundamental aspect to avoid situations as complicated as a suspension of payments that can inexorably lead to a bankruptcy . Continue reading Five tips to better control our cash flow and not die trying

7 curious works for those who pay you and have fun

The jobs of the future, the jobs that have a hard time filling their vacancies, and then there are the curious jobs that many of us would like to dedicate to because their performance seems fun and closer to leisure than effort.

It must be wonderful to get up in the morning and know that you are going to a place where others would like to be in your skin, or that they do not even know about the peculiarity of the work. It’s the best thing that can happen to you in the workplace: do what you like, have fun and get paid for it. Continue reading 7 curious works for those who pay you and have fun

Find out if they have plagiarized your work with Plagramme

With the popularization of the Internet and, in general, of digital media, the famous technique of “copy and paste” has become the basis of the “creation” of content, whether informative or academic. For this reason, during the last decades, different tools have emerged that betray anyone who has taken ownership of the work of others. Plagramme is a powerful plagiarism detector that is presented as a representative example of all this. Continue reading Find out if they have plagiarized your work with Plagramme

Different Types of Bankruptcy Explained

When most people think of bankruptcy, they think of only one kind – typically Chapter 7 bankruptcy. However, it is important to understand that there are multiple types of bankruptcy – each with their own function and form. Bankruptcy – as a general concept -is a last-ditch effort to save yourself from mounting debt and the process entails liquidating assets to pay back loans. That new car you just bought? – You may have to resell it and use the money to pay back lenders. The same goes for any other assets you may own. Once the bankruptcy proceedings are done, you can start rebuilding your financial life. Here are some different types of bankruptcy.

The most common type of bankruptcy is Chapter 7, which mostly protects individuals from insurmountable debt. Most of the time, people choose this type of bankruptcy because it protects some of your assets. If you have a home, you can waive a protection right to keep your home. A judge may or may not approve this waiver, but it is usually granted to people who have families or dependents. So, if you have credit card debts mounting or even mortgage rates mounting, you may want to file for this type of bankruptcy.

Another type of bankruptcy that is filed is Chapter 11. This type of bankruptcy is mostly reserved for businesses that have debt building up. However, individuals can also file for this type of bankruptcy. If you are a business owner and your debts have reached a point where they are impeding the growth of your business, you may be able to file for this type of bankruptcy to make your debts more manageable. You may have to downsize your business and sell off some equipment, but at least you will be able to keep your business.

Next, you may want to file for Chapter 13 bankruptcy, which is a more lenient form of debt repayment and restructuring. Basically, if you are late on your mortgage or even car payments, you will be able to file for this type of bankruptcy. Not only will it allow you to restructure your debts, but it will also be a way for you to pay your debts over the course of a five-year time period. This form of bankruptcy is a great option for those individuals that have assets they want to protect, like homes, cars, and businesses.

Lastly, it is important to understand all the varieties of bankruptcy, because not all debt is the same. Each person has their own share of financial burdens – these burdens not only include the debt they owe, but also the fear of losing assets. Not only that, but you want to know the different forms of debt restructuring because it will allow you to discuss with a specialized bankruptcy law firm – all of your available options. In the end, some people live beyond their means and other people sign up for bad investments – anything can happen – but it is important to know that there is always a way out if the pressure becomes too much to handle.

How to know if your creative business ideas can become a Business?

In this paper I want to define the terms creative business ideas within my experience and came out with an adequate definition as follows:

Some of the very innovative business ideas to developing a company that you want to create. This initial idea presents essential characteristics such as the identification of a need or problem to be solved, which are satisfied through a product or service with which in return an economic benefit is expected. The next step, before you start building a business model, is to have your business idea identified.

Everyone can have ideas. A clear example is the children who are inexhaustible sources of these same ones. There are adults who have them when they are in the shower or doing some sport. People commonly have ideas every day.

But here comes the million dollar question how do you know what a business idea is?

How to know if your creative business Ideas Can Become a Business?

My answer to the previous question is to generate a new business idea with the possibility of turning it into a business.

You may also like to read more about creative business ideas to move from employee to entrepreneur.

But let me remind you that an idea alone is worth nothing. The important thing is to execute it and also implement it in a profitable business model that allows you to generate income.

“Ideas are the raw material on which business is built” -Alex Cormani

Some of the attributes, according to my experience, to know if some ideas can become best creative business ideas are as follows:

  • It must be associated with the creation of a product or service (physical or digital).
  • There must be people (clients) who have a real need in which you can validate your satisfaction.
  • It should be possible to generate income.
  • It should excite you and motivate you.
  • It must be something in which you are engaged.
  • Must have legal aspects allowed.

Although several factors can determine that we are dealing with a business idea, the absence of some of the previous attributes could compromise the development of this same.

I remind you that to undertake you need to invest time and effort, therefore I recommend you to analyze objectively if your innovative business ideas meets some attributes mentioned.

How to develop business ideas?

Possibly so far you have not had a well-defined business idea, so I propose three simple techniques for you to generate these ideas:

  • Ideas from what you like to do.
  • Ideas based on needs or problems.
  • Ideas based on your work experience.

Some good advice:

After choosing a business idea, you must proceed to validate it to discover its true potential in the market, and for this, you can use tools such as Validation Board and methodologies like Customer Development.

I hope you liked this article and I like invite you to reflect on which of all your ideas are turning into some creative business ideas. If you want to learn how to develop your business idea, I recommend you to develop some creative business tools to turn your Idea into a scalable business model.

You want to be video blogger ? Some tips (applications and services) to start

A few days ago we showed you start recording gameplays then post them to YouTube required some special applications. Today we look at what it takes to another video format that increasingly looks more on that platform: implemented video blog or “vlog”.

Channels like MeloMore or of Casey Neistat have a community of great followers, and follow the basic rules of any “vlogger” availing itself : up a video every day, about 10 minutes or so, and they simply have what they do with their lives without implying anything special. All you have to do is bring a camera always ontop and burn, burn and burn; in addition to being prepared for any situation with some applications and services enabled. Let ‘s look at what it takes to start. Continue reading You want to be video blogger ? Some tips (applications and services) to start