Five must-know concepts in e-commerce

If you are new to online trading, understanding a few of the common terms used in e-commerce is essential to get you on the road to success. Here are five must-know concepts.

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Responsive design

One of the most important web concepts of current times, responsive design relates to how a website can readjust itself according to the device the user views it on. Responsive design has become a hot topic in e-commerce as more people now use mobile devices for searching online. According to Business2Community more than half of consumer time spent on the internet is now on mobile devices.

Cohort analysis

Understanding your customers and their behaviours can help to shape your website and marketing strategies. Cohort analysis involves studying people according to common characteristics, so you can then identify which customer segments are most profitable to your e-commerce venture.

A/B testing

To improve user experiences, A/B testing, or split testing, is a method that lets you compare two versions of a web page from your e-commerce site. This allows you to identify any weaknesses in your site, and make improvements, such as changing the location or size of offers or sidebars. To ensure effective A/B testing, it’s advisable to seek expert help from web designers in Swansea, such as http://www.accent-adc.co.uk/category/website-design-web-designers-responsive-websites/.

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PCI compliance

Shoppers to your site will want to ensure their financial details are safe when making a purchase, so it’s vital that you’re PCI, or Payment Card Industry, compliant. This covers a set of security standards devised to protect consumers’ financial data before or after a transaction. To ensure compliance, you’ll need secure networks and data storage, robust access control measures and frequent testing and monitoring of your security procedures.

Conversion rate optimisation

This commonly-used concept is essential to the success of any online business, and it relates to analysing information to understand who is buying what on your site. When you understand buyer behaviour, you can better shape your marketing efforts to boost your conversion rates and the overall performance of your site.

It’s important to use reliable sources of information, such as analytics and user feedback, rather than guesswork, to understand how well your site is performing. Making simple changes, such as moving a button, making the call to action more obvious, or focusing on the more successful products, can help optimise your conversion rate.

Movavi Video Editor for Mac: Produce Better Videos

Do you want to be able to edit videos without having to deal with complicated software that only ends up leaving you frustrated? Imagine if you could produce stunning videos to share with your friend and family on social media, or upload to your blog – without having to spend days or even weeks tackling the hefty learning curve that seems to come hand in hand with video editing. Continue reading Movavi Video Editor for Mac: Produce Better Videos

MailTrack, double check for Gmail, you already have Firefox extension

MailTrack is the adaptation of the concept of “double check” WhatsApp (i.e. when they actually read your message) but moved to email. It is a browser extension that lets you check whether your message recipient has opened or not.

So far MailTrack was limited to Chrome and Opera, but the company has just announced the arrival of its version for Firefox , one of its most important releases in recent months. The adaptation for smartphone , as we have from within, still have to wait a little longer.

MailTrack Firefox works exactly the same way as Chrome version: once installed the extension in the browser, you will see a couple of ticks next to each mail message, marking whether the message was opened or not. As you we explained here, the Open Confirmation is done by inserting a small image in the body of the email. Continue reading MailTrack, double check for Gmail, you already have Firefox extension

Cleaning Your Digital Camera Sensors: The How and the Why

My official advice is simple: don’t get the sensor dirty in the first place and, if you do, get it professionally cleaned. Even if you’re only a keen amateur, it’s well worth the expense of a professional clean every year or so to keep your investment in good working order.

Cleaning Your Digital Camera Sensors

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That said, if you’re reading this you’ve probably already decided to ignore my advice and have a go at cleaning your sensor yourself. So, in this article, we’ll be looking at a few of the different techniques for doing just that and some of the key points to remember.

General Hints and Tips

– If you have a recent Canon DSLR, you can almost certainly ignore this article as your camera already cleans it’s sensor automatically every time you turn it on. The camera uses very high-frequency vibrations to shake any debris from the sensor aided by anti-static coatings which hopefully repel dust in the first place.

– Always make sure you have a fully charged battery before trying to clean your camera’s sensor. This is because you need power to keep the mirror up and out of the way.

– Only ever use proper, purpose-made cleaning products which were manufactured for the purpose in a clean environment and sealed for protection. As this writer for All Things Photography found out, dirty cleaning equipment will only make matters worse.

– Never use canned or compressed air to clean a sensor directly. The force, propellant and low temperature will cause irreparable damage to the sensor and related electronics.

Doing the Deed

Professional photographers such as Bournemouth wedding photographer http://www.nickrutterphotography.co.uk/ all have their own sensor cleaning routines, and it’s fair to say that the actual task is not technically challenging although it can be fiddly.

Above all, remember to be slow and be gentle. You should always start with the least invasive and softest option to avoid any possibility of damage to the sensor before trying other methods if you haven’t managed to get things clean.

This means starting off with a blower or vacuum, which are perfect for removing loose dust and debris. If that is not effective, you can move on to options such as brushes and then ultimately a wet swab if there is no alternative.

Website Customizations: Get Inspiration from the Top Web Designs

Every website speaks to its visitors and the web typography is the language that communicates the ideas. A designer can broadcast his message to the masses with the help of the design. A well-developed website will give the potential clients and the inspired readers a good feeling of the website. Continue reading Website Customizations: Get Inspiration from the Top Web Designs

8 Biggest Questions Faced By Today’s Web Designers

No matter what your career is, we all have a few unanswered questions that are often left unanswered. This article shouldn’t be treated as a definitive answer to those questions, but you can use it as a guide in the decision-making process. Continue reading 8 Biggest Questions Faced By Today’s Web Designers

The 13 best affordable monitors you can buy

Are you thinking of renovating your monitor? You may be looking for the thirteen monitors that we propose in this article find what you’re looking for. Our selection is quite heterogeneous, incidentally, because we have tried to cover most scenarios possible use. But, yes, they all have something in common: their price is below 300 dollars. Continue reading The 13 best affordable monitors you can buy

Headphone Buying Guide: How to choose my model wireless HiFi

Today we will be more specific and focus the guide on how to choose a wireless HiFi headphone type. That is, it receives the audio signal via a Bluetooth link directly from a stereo, mobile terminal or using some intermediate transmitter instead of the typical cable jack. We started. Continue reading Headphone Buying Guide: How to choose my model wireless HiFi